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July 24, 2024
In today's newsletter:
💥 Justin Gordon: Creating is an Opportunity Engine
💥 The Four Newsletter Growth Quadrants
💥 How To Build A $200k/Year Paid Newsletter
💥 Stop Holding Yourself Back: 7 Limiting Beliefs Debunked
💥 Million Dollar Creator with 35k Followers
"The truly free individual is free only to the extent of his own self-mastery. While those who will not govern themselves are condemned to find masters to govern over them."
- Steven Pressfield
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Justin Gordon started as a fitness blogger but switched to entrepreneurship. His long deep dives and podcasts helped him build a 20k subscriber newsletter and get a job at venture capital firm VITALIZE.
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"There are so many great ways to grow your list, but the best newsletter operators don’t just pick a handful of tactics. They operate in four different growth quadrants: Owned, earned, algorithmic, and paid. Here’s how you can use these strategies, too."
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Nicolas Cole built two different six figure newsletters in a short time. He explains the two types of newsletters that have the potential to go paid.
There are a lot of good ideas in this video!
Big Idea:
"The need that a paid newsletter solves is the ability to "write a book" on a topic forever. When you can do that on a specific enough topic in a helpful enough and tangible enough way what the person is really buying is a book that never ends."
"If you were going to write a book that never ended you would want to write with your readers, as they read a chapter they would give you feedback they would give you ideas they would ask you questions and then in the next chapter you could answer them... and that's basically all a paid newsletter is."
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Tiago Forte shares some helpful advice for creative people.
"I reveal the 7 most damaging limiting beliefs that even the smartest people encounter. I'll also show you how to change, improve, and upgrade your beliefs to better serve you."
Here are the limiting beliefs:
00:37 More is better
02:16 Ideas are born good or bad
03:51 All information is equally important
04:56 Order equals progress
06:45 Consuming content makes you smarter
08:40 Effort directly equals impact
10:21 There’s never enough ...
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"Dave Kline went from a decorated management career with Bridgewater to a social media influencer with over 200k followers. When he started on Twitter in 2021, he went from 40 followers to over 60,000 followers in just 8 months. And he was able to turn his social media following into a million-dollar creator business in less than 3 years."
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