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August 13, 2025
In today's newsletter:
💥 Chris Donnelly: How I Made $10M+ On LinkedIn
💥 Milly Tamati: 6-Figure Creator Business From a Remote Island
💥 Tom Kuegler: 240 Paid Subscribers on a 18k Subscriber Newsletter
💥 How I Turned A $150 Newsletter Ad Into $5,000 Partnership
💥 Your Newsletter Can Make $8000 Monthly If You Stop Following Popular Advice
💥 The LinkedIn Posts That Get the Most New Followers
"Start with the best opportunity available to you. If you make the most of what you have in front of you right now, better opportunities will become available as you go along."
- James Clear
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AI is replacing generic creators but it won't replace those who are uniquely human. Learn how to be like them. I'm keeping a place for you!
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Nathan Barry has another amazing interview.
"We dive into how Chris grew from 0 to 1M+ LinkedIn followers in two years, his system for publishing high-quality content at scale, and why creating more volume (not perfection) can unlock massive growth."
Key ideas:
💥 LinkedIn is an under-tapped platform for building a personal brand and generating business. 75% of new business for his ventures came from LinkedIn, and he built a $10M+ business primarily through his personal brand there without a sales team.
💥 Invest in content and frameworks so good, people want to share it.
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Milly Tamati created the platform she always wished existed: Generalist World — a newsletter and Slack community for multi-disciplinary professionals who don't fit traditional job categories. After testing various prices, she now offers a $950 lifetime membership model.
Key Insights:
💥 She’s posted nearly every day on LinkedIn for over 1,000 consecutive workdays.
💥 Her quiz — What Kind of Generalist Are You? — has been taken 30,000+ times and converted 20,000+ newsletter subscribers.
💥 Communities like Generalist World offer curated talent pools with built-in trust: members refer each other, companies can reach out directly
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Ciler Demiralp interviews Tom Kuegler from The Writing Long Game.
Highlights:
💥 How he uses Substack Notes to grow.
💥 Using AI to aid in Notes.
💥 Why paid subscriptions are not the best business model and what to do instead.
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Louis Nicholls shares how to create more value for sponsors and earn more money in return.
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Good article on the value of niching down and focusing on solving a real problem for an audience with money.
What works:
💥 Pick a rich micro-niche.
💥 Create a free tool to attract the right subscribers.
💥 Don't post daily. A small number of high quality newsletter editions are enough.
💥 Charge a lot for content that helps people make more money.
💥 Affiliate deals can be more lucrative than subscriptions.
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"I just cracked the code on why some of my LinkedIn posts get me new followers and some don't."
Josh Spector analyzed all his recent LinkedIn posts to see the posts that got the most new followers.
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Thanks for reading!
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