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February 8, 2023
"Working on a project of your own is as different from ordinary work as skating is from walking. It's more fun, but also much more productive."
- Paul Graham
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I highly recommend watching this interview with Chris Do of TheFutur.
Daniel Priestley is a very impressive speaker.
"The fastest way to grow your business is to build this key person of influence brand then transter that positve energy on to a business brand."
via @aliabdaal
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Big Ideas:
► Most of his growth comes from TikTok and Facebook Ads
► He sells monthly sponsorship packages instead of one-off ads.
Related Link: Keiran Drew recommends going hard on Twitter for 6 months before you start your newsletter. That will make it easier to grow your newsletter audience.
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Josh Spector offers solid advice on growing your creator business.
01:48 - How To Get Started As A Creative Entrepreneur
15:38 - Growth Tactics For New Creators 28:10 - 10 Keys To Success As A Creator
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"In just six months, Psychology of Marketing has built a subscription base of over 20,000 readers, with an impressive 45% open rate. Right now, the newsletter is adding about 700 new subscribers each week. Abhi credits a half dozen tactics as the keys to his growth, and he shared them with us in detail."
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Big Idea: Comprehensive long-form content is a great differentiator.
"Create something hard to replicate. If it sounds difficult, keep going."
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Dickie Bush and Khe Hy debate the value of intense effort on your business.
“I am a fan of hustle culture. The truth is, most people should be doing way more. Worst case, you go too hard & have short-term burnout—but at least you found your limits. Best case, that short period of volume & intensity completely changes your life's trajectory. Win-win.”
Big Idea: If you want to be exceptional at anything, you need to put in an exceptional effort. Frontloading that effort in the beginning can pay off for years to come.
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